Its been said a couple of times that for you to make a very good music, you should have a great stage presence or presentation as the case may be. Regrettably, these accolades haven’t gotten your craft the desired attention to make cool dough. So we decided to share these quick tips on how to make or sell your music in Nigeria and beyond its shores.
1.Use a Simple but Powerful Photo For Your Album Art:
An album with faces gets more attention but if you decide otherwise, ensure your design is original and striking enough. Stay away from too many colours and poor quality printing if not your music might not get pass your neighborhood. You can take a cue from Seyi or Shay.
2.Think Beyond Your Music:
Ask yourself, “what more can I give asides music”? This will enable you to identify your personal traits that you can create experiences with. Remember, you want an image that will not only represent the content of the CD but will also position you as a formidable brand. So instead of being one of those who share out their CDs at Shoprite, subtly offer an experience to those who will listen to music. See Falz. You think he sells only music?
3.Good Communication and Marketing Tools:
How and what you communicate with your audience is very important. Everything about you says something to them, your appearance, carriage, tone of voice, type of music, everything. So you have to pay attention to details.
Also, when pushing your trade, map out a marketing strategy. See Vic O. He’s the go-to-guy for the most despicable of songs. If you make better, more ‘brain-tasking’ music you might want to use a strategy like Darey’s or Asa’s.
4.Use social media IDs on the back of your CD, not your cover art:
Your CD is not a business card. Albums are meant to be timeless and memorable. Remember Myspace, Hi5 and Keek? You will agree that those platforms are not as cool and ‘happening’ as they were a few years back. Social media networks come and go. Because Instagram is popular today doesn’t make it eternal. Instead, add a website address that contains information about you and your work.
5. Have the artwork viewed as a thumbnail:
What will it look like in a smaller size? If it gets you oohs and aahs in a smaller size then you’re a good to go.
Its been said a couple of times that for you to make a very good music, you should have a great stage presence. Regrettably, these accolades haven’t gotten your craft the desired attention to make cool dough. So we decided to share these quick tips on how to improve your presence.